I’m watching an NFL game—Rams versus 49ers—and I find myself rooting hard for San Francisco. I need them to win. They don’t.
As the fourth quarter unfolds and the tension builds, a commercial comes on that nearly knocks me off my seat. The 49ers quarterback is shown walking up a hill, and then these words are heard: Don’t let the world tell you who you are.
It turns out to be an ad for Ariat boots and clothing. I wear Ariat boots. I’m not a cowboy, but I do know great quality when I try it on. And yes—you’re 100% correct—I look good in those boots.
Little did I expect to hear a national company sound like the Apostle Paul in an ad for western wear, but there it was:
Don’t let the world tell you who you are.
Yet Christianity has always offered something more complicated than rugged individualism. Scripture does not deny individuality, but it refuses to make the self the center of identity. Read More


